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Practical Digital Skills Training

Learn a complete digital growth skill stack by building real things.

Digitrix training is designed for people who want to launch an ecommerce business, build a freelance career or develop the skills needed to work inside a modern marketing team. Live instruction, practical projects and direct feedback replace passive theory.

Eight connected modules. Three practical career directions.
Live online classesPractical project workRecorded accessCommunity support
DigitrixSkill StackLearn • Build • Earn
Ecommerce
Shopify
Meta Ads
Freelancing
AI
Automation
40Learners in the featured cohort
40Recorded earners
99Practical lectures completed
PKR 1.05M+Recorded cohort earnings

Previous PSDF/PITB cohort outcomes under Afifa Zia's mentorship.

Proof Before the Programme

Students didn’t just learn. They started applying, earning and growing.

Real milestones shared by learners from previous PSDF and PITB cohorts mentored by Afifa Zia. The full Testimonials page contains student success stories, feedbacks and proud first-client moments.

Yasmin Saleem student success story showing PKR 150,000 total earnings in two months
Yasmin Saleem · 2 months

PKR 150,000 total earnings in just 2 months

A designed student milestone crediting Afifa Zia and the PSDF/PITB programme for practical guidance, support and belief.

View Student Story →
Shumaila Mai student success story showing PKR 184,000 across three months
Shumaila Mai · 3 months

PKR 184,000 across three months

A month-by-month student-created earnings story after applying practical digital skills to client work.

View Student Story →
Student message sharing a first client and PKR 5,000 payment milestone
First client · Beginner milestone

First client secured with a PKR 5,000 payment

A relatable first-client milestone showing how practical guidance and confidence can help a learner take the first step.

View Proud Moment →

Explore the complete proof library: student success stories, feedbacks, first clients, orders, payments and earning milestones.

View All Training Testimonials

Student outcomes vary and are not guaranteed. Results depend on practice, portfolio quality, communication, consistency, client acquisition, market demand and other individual factors.

AZ
Founder & Lead Trainer

Afifa Zia

Afifa Zia is a digital marketing professional, educator, and the Founder and Lead Trainer at Digitrix. She specialises in practical digital skills including social media marketing, personal branding, ecommerce, Shopify, Meta Ads, freelancing and AI-assisted marketing.

PSDF & PITB TrainerPractical digital-skills training across previous cohorts
About Your Trainer

Practical guidance from a trainer who teaches beyond theory.

Afifa has worked as a trainer across PSDF and PITB programmes, mentoring learners through practical, project-based training designed to help them build market-ready skills, communicate confidently with clients and create real earning opportunities.

Her sessions combine clear explanations with live demonstrations, assignments, feedback and mentorship. Students learn how to apply digital skills to real stores, profiles, campaigns, content systems and freelance opportunities instead of only memorising terminology.

PSDF & PITB training experiencePractical, project-based learningReal student client and earning milestonesContinued mentorship and feedback
Learn With Afifa
Why Most Courses Do Not Create Capability

Watching lessons feels productive. Building under feedback is what creates a usable skill.

The problem is not lack of information. It is the gap between knowing terminology and being able to make decisions, use tools, produce work and explain results.

01

Too much theory, too little application

Students finish with definitions but struggle when a real account, store or client creates an unfamiliar situation.

02

No feedback on actual work

Without correction, learners repeat mistakes and cannot tell whether the output is professional enough to sell.

03

Skills are taught in isolation

Ads, content, ecommerce, freelancing and automation become far more valuable when learners understand how they connect.

04

No path from learning to earning

A course should help learners package a skill, build proof and choose a realistic direction after the classroom.

The Digitrix Learning Experience

Practical enough to use. Structured enough to follow. Honest enough to prepare you for real work.

Practitioner-led instruction

Frameworks and tools are taught by people actively working in marketing, ecommerce and brand building.

Live questions and feedback

Students can ask about the exact step they are stuck on and receive correction on their own work.

Projects that become proof

The programme is designed around outputs that can support a portfolio, interview or first client conversation.

Support beyond one class

Recorded sessions, community access and structured practice make it easier to revisit difficult concepts.

The Eight-Module Skill Stack

Each module is useful alone. Together they show how a digital business actually grows.

The syllabus connects customer discovery, store building, acquisition, organic demand, client work, AI and operational systems.

01

Ecommerce

Validate products, understand margins, source responsibly and plan the path from idea to first sale.

  • Product research and validation
  • Supplier, margin and pricing basics
  • Launch planning and first-sale systems
02

Shopify Development

Build a clear, responsive and conversion-aware ecommerce store without depending on advanced coding.

  • Theme setup and customisation
  • Payments, shipping and store settings
  • CRO-focused page structure
03

Meta Ads

Understand account setup, campaign structure, audiences, creative testing and performance decisions.

  • Campaign and tracking foundations
  • Audience and creative strategy
  • Optimisation and scaling logic
04

Freelancing

Package a skill, position the service, communicate value and build a professional client acquisition process.

  • Profile and offer positioning
  • Proposal and outreach systems
  • Pricing, delivery and communication
05

Organic Social Growth

Create a content system that earns attention and moves the right audience toward trust and action.

  • Platform and audience behaviour
  • Content pillars and formats
  • Engagement and conversion paths
06

Personal Branding

Turn expertise into a clear market position, recognisable message and consistent authority-building presence.

  • Niche and positioning
  • Authority content systems
  • Profile and inbound lead path
07

AI for Marketers

Use AI to research, think, draft and produce faster without replacing judgement or brand quality.

  • Prompting and workflow design
  • AI-assisted strategy and content
  • Quality control and practical use cases
08

Automation

Connect repeatable tasks across email, WhatsApp, CRM and internal workflows so work scales more reliably.

  • Email and messaging flows
  • Lead and client workflow basics
  • Automation planning and safeguards
Choose Your Direction

One foundation. Three practical ways to use it.

01

Launch an ecommerce business

Combine product research, Shopify, paid acquisition, content and automation to build and operate your own store.

Best for:Aspiring founders and family businesses moving online
02

Build a freelance career

Choose a skill, build portfolio evidence, position the offer and start pursuing local or international clients.

Best for:Students, professionals and career switchers
03

Develop an agency skill stack

Understand acquisition, content, stores and delivery well enough to package coordinated services for brands.

Best for:Freelancers and operators ready to expand beyond one service
Learning Options

Choose the depth and support level that fits your goal.

The following prices are taken from the original programme offer. Batch dates, schedules, seats and payment terms should be confirmed before enrolment.

Single Module
PKR 8,000 per module

For learners who already have a foundation and need one focused skill.

  • Live sessions for the selected module
  • Recorded access
  • Module certificate of completion
  • Community access
Ask About a Module
1-on-1 Mentorship
PKR 20,000 / month

For learners who need a personalised plan and direct feedback on a specific goal.

  • Four private sessions per month
  • Personalised learning plan
  • Direct review of your work
  • WhatsApp access between sessions
Discuss Mentorship

Course fees do not guarantee employment, freelance income or business results. Outcomes depend on practice, portfolio quality, communication, market demand and consistent execution.

Frequently Asked Questions

Questions learners and parents ask before enrolment.

No. The full programme begins with foundations and is suitable for committed beginners. Learners joining a single advanced module should confirm the expected prerequisites first.

Classes are delivered live online, with recordings available according to the selected programme. Live attendance is recommended because questions and feedback are a major part of the learning experience.

The original programme plan is approximately three months. Exact class frequency, cohort dates and module sequence are confirmed for each batch.

Yes. Single-module enrolment is available for learners with a specific skill gap. The full programme is better when you need the complete foundation and do not yet know which direction to specialise in.

Yes, learners receive the applicable Digitrix certificate of completion. The certificate supports your profile, but real projects and demonstrated capability are what make the strongest difference in client and job conversations.

No. We teach practical skills and support application, but employment, clients and business income depend on the learner’s practice, portfolio, communication, consistency and market conditions.

A reliable internet connection and a laptop are strongly recommended for Shopify, advertising, automation and project work. Some lessons can be followed on a phone, but completing professional assignments is easier on a computer.

Batch dates and available seats change. Contact Digitrix on WhatsApp or through the enquiry form to receive the current schedule and enrolment details.

Training Enquiry

Choose a direction first. Then build the skills that support it.

Tell us whether your goal is ecommerce, freelancing, employment or agency growth. We will explain the most suitable learning option and the next available batch.

Programme fitBatch scheduleModule selectionMentorship options
Ask About the Next Batch

Clear information. No fake income promises. Choose with confidence.